Entrepreneurs in East Africa have long struggled with sourcing business equipment reliably and affordably across borders. Whether it’s ovens for bakeries in Nairobi, pumps for farms in Uganda, laptops for startups in Kigali, or raw materials for Tanzania’s construction sector – businesses often face high costs, unreliable suppliers, and delayed deliveries.
Now, there’s a new solution: Cabanga Supplies, the latest division of Cabanga Media Group, makes it possible for East African businesses to source equipment and supplies directly from South Africa with delivery to their doorsteps.
Born From Market Demand
Cabanga Supplies emerged from the real needs of Cabanga readers. Across our 24-country media footprint, entrepreneurs repeatedly asked for help finding business tools and equipment.
“Our readers asked us to help them find tools to grow their businesses – and the market demanded that we provide it,” says Oscar Manduku-Habeenzu, Head of Digital & Strategy at Cabanga Media Group. “Cabanga Supplies is our answer: a credible sourcing platform backed by trusted media, delivered with speed and transparency.”
Why This Matters for East Africa
Fikiria Magazine, with more than 17,000 East African readers and followers, has heard the same refrain: business growth depends on access to equipment.
Cabanga Supplies addresses that by:
- Sourcing directly from South Africa, ensuring quality and competitive pricing.
- Offering quotations within hours of requests.
- Shipping through trusted logistics partners, including SITT Logistics to ensure safe, on-time delivery to cities across Kenya, Uganda, Tanzania, and Rwanda.
This means an entrepreneur in Dar es Salaam can order an industrial oven today and have it delivered from South Africa without navigating a dozen unreliable suppliers.
Featured Product: Multi-Purpose Industrial Oven
At launch, Cabanga Supplies is showcasing the 1 Deck 2 Tray Multi-Purpose Electric Oven – a professional oven suitable for bread, pizzas, pastries, and cakes. Sourced from BOSS Equipment, it represents the kind of versatile, high-demand equipment that East African businesses have been searching for.
From Media to Marketplace
With 1.4 million followers across 24 countries and 3,800+ business articles published, Cabanga Media Group has built trust with African entrepreneurs. Cabanga Supplies transforms that trust into a practical sourcing solution: entrepreneurs can now rely on the same Cabanga brand that informed them, to also supply them.
Cabanga Supplies – from request to delivery, Africa’s sourcing partner.








